Celebrating 65 years in business is no small feat.
Zip Water wanted to celebrate that milestone by letting their Chairman tell an origin story about the beginnings of the business and his philosophies on success.
If there was one word that could sum up Zip Water Chairman, Michael Crouch AC, it was passion. He was passionate about Australia and his family and he was passionate about his business Zip Water and the hundreds of people it employed. Square Fish wanted to let Michael tell his story in an authentic way, stripped of any large setups or contrived backdrops.
Using just handheld cameras, we let the man do the talking and were happy with how clearly that passion came through in the final product.